Brand Upgrade
Laundry Delivery Service
Recently, we had the pleasure of doing a complete Re-Brand for We Deliver Laundry, a premier pickup and laundry delivery service.
Team
Ms. Jennifer Pink
Carly Bell
Categories
Re-Brand
Brand Identity
The Inspiration
Creative Process
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Concept/ Direction
Bespoke Delight. This mood board presents are more loose and delightful visual, with a very clean and modern style. All elements of this visual brand would evoke feelings of delight with variant colors, use dramatic patterns and textures, and provide a sense of comfort. This speaks to both a mid and high-end market.
The Mark
A responsive logo family was developed to provide scalability to adapt to today’s multiple devices and screen resolutions without losing the personality of the brand. The challenge was to develop a simple, clean, and easily remembered design, all while maintaining the current name. The designs include a full horizontal design of the company name, as well as an abbreviated Laundry, minus the vowels, for a fun play on creating a new mark for the company. The mood and logos will work together to build out the visual identity. The logos will need to be translated throughout the website, marketing, etc.
Minimal Design
Responsive Design
Creative Idea
Typeface
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Brand Redesign
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Web & App Development
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“Jennifer and her team did an amazing job with our branding for We Deliver Laundry. They understood our vision from the beginning and gave us options to choose from. We couldn’t be happier with their logo designs, van wrap design, laundry bag design, and website. It’s definitely helped us drive marketing and could not recommend them enough.”
~Rhea, We Deliver Laundry
Other Recent Work
